This 5, 6, 7 and 8 October, the SOMMET DE L’ELEVAGE, Europe’s #1 livestock show, will open once again its doors with over 2,000 animals in judging and presentations, 1,400 exhibitors and a packedprogramme.
So, what is new in 2021?
To continue its growth, the SOMMET has added a further day for visitors, and in so doing it becomes a 4-day event in 2021. A new format that should allow the show’s organisers to hit a certain number of objectives, improve access to the show for a more enjoyable experience for visitors, increase the time visitors spend at the show and thereby grow the number of contacts for exhibitors, enrich the show programme with more livestock judging and conferences and finally, break through the 100,000-visitor ceiling.
- IMPROVE ACCESS TO THE SHOW
The victim of its own success, access to the SOMMET is often difficult during rush hour. A 4th day will allow for a larger spread of visitors over the show duration. Arriving at and leaving the show will be easier making each visitor’s experience more enjoyable.
- INCREASE THE TIME VISITORS SPEND AT THE SHOW AND THEREBY GROW THE NUMBER OF CONTACTS FOR EXHIBITORS
With easier access to the show, visitors will have more time to spend at the show, thereby increasing the number of contacts for exhibitors and an improved welcome on the stands.
- ENRICH THE SHOW PROGRAMME WITH MORE LIVESTOCK JUDGING AND CONFERENCES
An extra show day will provide more conference opportunities, welcome more breeds in judging, add new events including an Exhibitors’ evening, etc.
- BREAK THROUGH THE 100,000-VISITOR CEILING
An extra show day will allow us to attract more farmers, especially those from outside the region and internationally, and will encourage multi-day visits
Cordex will showcase products & solutions for 2021.
Visit us at Hall 1 – Stand E22 for an exclusive opportunity to find out more about our innovative range of products.
If you have any questions, please contact us.
See you in Clermont-Ferrand on From 5 until 8 October!
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